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Vinyl Flooring Plasticizers Market: Flooring Industry Boosting Demand

The emergence of the need for phthalate free plasticizers in the flooring industry across the globe will serve as the major growth driving factor for vinyl flooring plasticizers market. Fact.MR delivers key insights on the global vinyl flooring plasticizers market in its published report, titled “Global Vinyl Flooring Plasticizers Market: Industry Analysis and Opportunity Assessment, 2018–2027”. In terms of revenue, the global vinyl flooring plasticizers market is estimated to expand at a CAGR of 3.2% over the forecast period, owing to the numerous factors, about which Fact.MR offers thorough insights and forecasts in this report.
Stringent European regulations on the use of phthalate-free plasticizers have created a stir in the growth of the plasticizers industry. Plasticizers contribute more than 10% of the total vinyl flooring systems in order to provide improved durability and flexibility in these systems. Manufacturers and suppliers in the flooring industry are responding to the call for more environmentally responsible products for non-residential applications. While raw material suppliers focus on providing innovative environment-friendly plasticizers, manufacturers have capitalized on the new emerging technologies to develop products offering increased design flexibility, but reduced ecological impact. Major retailers are encouraging vendors to reformulate products toward less toxic and more sustainable profiles, ahead of government mandates. As United States and European markets for flooring products continues to expand, either through acquisition, current plant expansion, or with the construction of new facilities, numerous companies have increased their U.S. footprint in the last few years. All these factors are expected to uplift the growth of vinyl flooring plasticizers market in the forecast period.
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Vinyl Flooring Plasticizers Market Remain Competitive
Tier 1 companies in the vinyl flooring plasticizers are fiercely competing for gaining higher shares by expanding their product portfolio. Global players like BASF, ExxonMobil and Evonik strategized on creating non-phthalate plasticizers and bolstering their sales in the emerging markets with the help of joint ventures and acquisitions of small and medium enterprises in these regions. On the other hand, regional players like Nan Ya Plastics, Shandong Qilu, LG Chem and others are focused on increasing their production capacities in order to fulfill the rising demand of vinyl flooring plasticizers in the emerging markets owing to the rising commercial sector in these regions. However, stringent regulations on the use of phthalates along with the rising demand of linoleum and hardwood flooring will hinder the growth of vinyl flooring plasticizers in the future. More than 60% of these companies rely on backward integration. The companies listed above are the major manufacturers of linear alcohols, which is an essential raw material used in making vinyl flooring plasticizers to strengthen their supply chain and reduce the overall product cost.
Fact.MR analysts have segmented the vinyl flooring plasticizers market into plasticizer types and region. The objective of the vinyl flooring plasticizers segment is to provide statistics and insights on phthalate and non – phthalate plasticizers on the basis of different regions. The non – phthalate segment is expected to gain traction in the forecast period owing to the increasing demand of sustainable construction products and stringent European regulations.
Segmentation by Plasticizer Type
  • Phthalate Plasticizers
  1. DINP
  2. DIDP
  3. DEHP
  4. Others
  • Non – Phthalate Plasticizers
  1. Benzoates
  2. DEHT
  3. DINCH
  4. Others
The plasticizer-type segmentation includes the production and sales of vinyl flooring plasticizers generated through various plasticizer type. Plasticizers have been analyzed prudently to cover all types so that none of the revenue sources is missed out. DEHP plasticizers is offering the highest sales in the vinyl flooring plasticizers market.
Vinyl Flooring Plasticizers Market – Strengthening Flooring Industry
Flooring is one area in the construction industry that has been witnessing rapid changes over the past two decades. The advent of several new technologies and materials along with the increasing use of specialized machinery have meant that the field has changed beyond recognition, especially with reference to the industrial and commercial flooring sectors. The industrial and commercial flooring segments have been maintaining a healthy pace of growth in the recent few years. The rising demand of vinyl flooring in the commercial sector like hospitals and sports clubs will escalate the growth of vinyl flooring plasticizers in the future
Tier 1 companies in the vinyl flooring plasticizers are fiercely competing for gaining higher shares by expanding their product portfolio. Global players like BASF, ExxonMobil and Evonik strategized on creating non-phthalate plasticizers and bolstering their sales in the emerging markets with the help of joint ventures and acquisitions of small and medium enterprises in these regions. On the other hand, regional players like Nan Ya Plastics, Shandong Qilu, LG Chem and others are focused on increasing their production capacities in order to fulfill the rising demand of vinyl flooring plasticizers in the emerging markets owing to the rising commercial sector in these regions.
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